Heidi is a Principal and Director of the firm and manages the firm’s Sydney team.
Heidi has over 20 years experience with Anisimoff Legal and is an expert in all aspects of law relating to the advertising, marketing and media industries. She gives commercial advice and strategic guidance to businesses, in-house counsel and advertising and media agencies. Her specialties include advertising clearance and advice, commercial contracts across all aspects of advertising, media and business, intellectual property, consumer law, privacy, social media, digital, commercial leasing and food regulatory advice. Heidi regularly speaks at advertising events and in-house training seminars for clients. Heidi has taught advertising and intellectual property law at the Macquarie Graduate School of Management and the Enmore College of Design, and is a speaker at education events for lawyers in advertising law.
“I see myself as a facilitator of my client’s business objectives. Too many lawyers are blockers, and the law can be seen as a constraint on business and getting deals done. If I can make my client’s life easier and take on the legal challenges in a way that helps them achieve success, then I have done a good job.”